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Digital Marketing Strategy
By Simon Kingsnorth
402,00 kr
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Description
In the dynamic realm of business, "Digital Marketing Strategy" by Simon Kingsnorth serves as an essential guide for navigating the complexities of today's digital landscape. This comprehensive text offers readers a profound understanding of the principles and practices that underpin effective digital marketing.
The Story
Kingsnorth adeptly explores the evolution of marketing in the digital age, providing insights into how traditional methods have transformed. He presents a framework for developing a cohesive digital marketing strategy, emphasising the importance of integrating various channels and techniques. From content marketing to social media engagement, each chapter is rich with actionable strategies that can be tailored to suit diverse business needs.
Why Readers Love It
- Clarity and Depth: Kingsnorth’s clear writing style demystifies complex concepts, making them accessible to both novices and seasoned marketers.
- Practical Insights: The book is replete with real-world examples and case studies that illustrate successful digital marketing campaigns.
- Strategic Frameworks: Readers appreciate the structured approach Kingsnorth provides, enabling them to formulate effective strategies that align with their organisational goals.
Perfect For
This book is ideal for marketing professionals seeking to enhance their skill set, business owners wanting to understand the digital landscape, and students pursuing careers in marketing. It can also be a valuable resource for those who enjoyed Kingsnorth's previous works, as it builds on his insights into marketing and strategy.
"Digital Marketing Strategy is a pivotal read for anyone looking to master the art of marketing in a digital world." - Marketing Review
Book details
- Author
- Simon Kingsnorth
- Publisher
- Kogan Page
- Imprint
- Kogan Page Ltd
- Publication date
- Format
- Paperback / softback
- Pages
- 416
- ISBN-13
- 9781398605978
- Language
- English
- Genre
- Business, Self-Help
- Dimensions
- 156 × 234 × 27 mm
- Weight
- 622 g
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What's your return policy?
Free 30-day returns. If a book arrives damaged, faulty or not as described, we'll refund or replace it free of charge — you usually won't need to send it back. Changed your mind? Contact us within 30 days of delivery. Read our refund policy.
When will I get my order?
In-stock orders are dispatched within 1 working day (Monday–Friday), and UK delivery usually takes 2–4 working days after dispatch. For Express International delivery to 21 more countries, see our Shipping Policy.
Do you price match?
Yes. Seen the same new book (same ISBN and format) cheaper at a UK retailer? Email support@foxandfable.com before you buy and we'll send you a code to match their price. Delivery charges aren't included. See our Price Match Guarantee for eligible retailers.
How much does shipping cost?
Standard UK delivery is £2.99, and free on orders over £35. We also offer Express International delivery to 21 more countries — see our Shipping Policy for rates.
Are your books new? How are they so cheap?
Yes — all of our books are brand new, sourced direct from UK publishers and distributors. By buying in bulk direct from publishers and distributors, we secure lower trade costs and pass those savings on to you.