{"product_id":"9781529033847","title":"Working Backwards","description":"\u003cp\u003eIn \u003cstrong\u003eWorking Backwards\u003c\/strong\u003e, authors Bill Carr and Colin Bryar invite readers into the inner workings of Amazon, one of the world's most influential e-commerce giants. Drawing from their extensive experience as former executives at the company, the authors unravel the unique principles and methodologies that have driven Amazon's remarkable success.\u003c\/p\u003e\n\n\u003ch3\u003eThe Story\u003c\/h3\u003e\n\u003cp\u003eThe narrative unfolds through a series of insightful anecdotes and strategic insights that elucidate Amazon's innovative culture. Carr and Bryar share behind-the-scenes stories that highlight the company's unconventional practices, such as the famous \"two-pizza team\" rule and the emphasis on working backwards from customer needs. This approach has not only shaped Amazon's operational efficiency but has also redefined the landscape of modern business.\u003c\/p\u003e\n\n\u003ch3\u003eWhy Readers Love It\u003c\/h3\u003e\n\u003cul\u003e\n    \u003cli\u003e\n\u003cstrong\u003eComprehensive Insights:\u003c\/strong\u003e Readers appreciate the depth of knowledge and experience shared by the authors, providing an insider's perspective on Amazon's growth.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003ePractical Application:\u003c\/strong\u003e The principles outlined in the book are applicable beyond Amazon, offering valuable lessons for businesses of all sizes.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eEngaging Writing Style:\u003c\/strong\u003e The authors’ storytelling ability makes complex business strategies accessible and relatable.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003ePerfect For\u003c\/h3\u003e\n\u003cp\u003eThis book is ideal for entrepreneurs, business leaders, and anyone interested in the evolving dynamics of e-commerce and technology industries. It also complements other works on corporate strategy, including \u003cstrong\u003eThe Everything Store\u003c\/strong\u003e by Brad Stone, making it a compelling addition to any business library.\u003c\/p\u003e\n\n\u003cblockquote\u003e\n    \u003cp\u003e“A fascinating exploration of Amazon's unique strategies that reshaped e-commerce.”\u003c\/p\u003e\n\u003c\/blockquote\u003e","brand":"Pan Macmillan","offers":[{"title":"Default Title","offer_id":56224635584844,"sku":"9781529033847","price":8.0,"currency_code":"CHF","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0960\/4163\/2076\/files\/9781529033847_2ca6692e-3e70-4cf6-99de-ca1c492738f3.webp?v=1765577691","url":"https:\/\/foxandfable.com\/fr-ch\/products\/9781529033847","provider":"Fox \u0026 Fable UK","version":"1.0","type":"link"}