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The Art of Business Wars by Business Wars; David Brown; 9781529307047

The Art of Business Wars

By David Brown; Business Wars

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Description

The Art of Business Wars delves into the intricate world of business competition, exploring the strategic battles that shape industries and define corporate giants. Authored by the insightful team at Business Wars, led by David Brown, this compelling narrative brings to life the fierce rivalries that have marked the landscape of international business.

The Story

Through a series of gripping case studies, the book highlights iconic clashes such as Coca-Cola versus Pepsi, Apple against Microsoft, and many others. Each chapter unpacks the creative strategies, marketing genius, and sometimes ruthless tactics employed by these titans, revealing the motivations behind their decisions and the stakes involved in their quests for dominance.

Why Readers Love It

  • Engaging storytelling that reads like a thriller, making complex business strategies accessible.
  • Richly detailed analyses that provide a deeper understanding of the competitive landscape.
  • Insightful lessons that resonate beyond the corporate world, applicable to everyday decision-making.

Perfect For

This book is ideal for entrepreneurs, business students, and anyone interested in the dynamics of competition. Readers who enjoyed Business Wars: The Podcast will find a deeper exploration of the themes discussed, as well as new insights into how battles shape the future of business.

“A fascinating exploration of the strategies and rivalries that drive global business.”

Book details

Authors
David Brown, Business Wars
Publisher
Hodder & Stoughton
Imprint
John Murray Learning
Publication date
Format
Paperback / softback
Pages
368
ISBN-13
9781529307047
Language
English
Genre
Business, Economics
Dimensions
128 × 196 × 27 mm
Weight
254 g

UK delivery £2.99. Free delivery on orders over £35. Politique d’expédition

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Free 30-day returns on UK orders. If a book arrives damaged, faulty or not as described, we'll refund or replace it free of charge — you usually won't need to send it back. Changed your mind? Contact us within 30 days of delivery. International orders also have 30 days: damaged or faulty books are refunded or replaced free; if you change your mind, the return postage is yours. Read our refund policy.

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In-stock orders are dispatched within 1 working day (Monday–Friday), and UK delivery usually takes 2–4 working days after dispatch. For Express International delivery to 21 more countries, see our Shipping Policy.

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Yes. Seen the same new book (same ISBN and format) cheaper at a UK retailer? Email support@foxandfable.com before you buy and we'll send you a code to match their price. Delivery charges aren't included. See our Price Match Guarantee for eligible retailers.

How much does shipping cost?

Standard UK delivery is £2.99, and free on orders over £35. We also offer Express International delivery to 21 more countries — see our Shipping Policy for rates.

Are your books new? How are they so cheap?

Yes — all of our books are brand new, sourced direct from UK publishers and distributors. By buying in bulk direct from publishers and distributors, we secure lower trade costs and pass those savings on to you.